Case Study: L'Oréal achieves faster global site performance and higher page completions with Catchpoint

Global Page Completion Improved by Up to 50% Across 80 Sites

L’Oréal, a global leader in cosmetics with €1.7 billion in online sales and over a billion visits to its owned sites, needed to ensure a fast, consistent digital customer experience across hundreds of websites, 30+ brands and 80+ countries. The web performance team faced the logistical challenge of monitoring site speed, third‑party impact, mobile behavior and real‑user measurements while keeping thousands of internal and external stakeholders aligned.

L’Oréal selected Catchpoint for its global footprint and user‑friendly interface, deploying monitoring across several hundred sites within a month. Using Catchpoint’s data and professional services, the company raised customer page completes from 35% to 50% on targeted sites in three markets, implemented monthly executive reporting plus daily/weekly analytics to detect and fix issues faster, and is expanding measurements (mobile and RUM) while establishing speed KPIs for the business and partners.

L'Oréal

Axel Adida

Digital Chief Operating Officer