Case Study: Nike launches FuelBand on time with Catalyte

Catalyte transformed Nike into a digital-first brand with development of the FuelBand

The consumer brand Nike faced a significant challenge with the high-profile launch of its FuelBand wearable fitness platform. Their offshore vendors were struggling, which placed the entire product launch in jeopardy due to declining productivity, cultural misalignment, and compromised timelines.

To resolve this, Nike turned to vendor Catalyte, which rapidly deployed an onshore engineering team within three business days. Catalyte's teams worked cohesively with Nike's culture, delivering higher quality work at the same cost. The solution enabled Nike to meet its go-to-market deadline. Nike reported that Catalyte’s teams were three times more productive than the competition and delivered software with 46% fewer defects.

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