Case Study: Parking Facilities boosts awareness and online visibility with Catalyst digital PR

Parking Facilities boosts awareness with Catalyst through 18 coverage pieces and 630,000 reach

Parking Facilities, a UK-based manufacturer of access management products, faced the challenge of raising awareness around a critical industry issue: the security threat posed by employees sharing access codes and passes. To highlight this problem and promote its 'Smart Access Solutions', the company partnered with Catalyst Marketing Agency for a targeted digital PR campaign.

Catalyst implemented a thought leadership editorial strategy, pitching a tailored story to key industry publications. This approach positioned Parking Facilities as an authority and successfully secured 18 pieces of high-authority digital coverage with 16 embedded backlinks. The campaign achieved a total audience reach of over 630,000, significantly boosting the company's online visibility and credibility.

Parking Facilities