Castifi
5 Case Studies
A Castifi Case Study
Adaptive Studios, known for producing Project Greenlight on HBO, needed help casting background talent for the digital series *Grown* while filming in Miami. Working with Castifi and its casting/on-set talent management platform, the production faced a limited budget, highly specific casting needs, a remote talent market, and early call times that made it difficult to find and manage extras.
Castifi launched a real-people casting call in Miami two weeks before shooting, using social media, community outreach, a University of Miami partnership, and referrals to source more than 2,000 local actors. Castifi also handled digital release forms, time tracking, and 24-hour payments, giving the production real-time budget visibility and eliminating paperwork; the result was 400+ performers hired, 100% fulfillment of requested talent, and a wrap that stayed on budget and on schedule.