Case Study: Stolz Aufrolltechnik improves sales communication and transparency with CAS genesisWorld from CAS Software

Stolz Aufrolltechnik - Customer Case Study

Stolz Aufrolltechnik, a dynamic German manufacturer and leading supplier of customized rewinders, sought to optimize its sales, marketing, and internal communication processes. The company aimed to replace its existing Sage CRM system and disparate tools like Outlook, looking for a unified platform to manage customer information and streamline the dispatching of brochures.

To address this, CAS Software implemented its CAS genesisWorld CRM solution. This provided Stolz Aufrolltechnik with a company-specific sales process, a comprehensive customer dossier for excellent service, and targeted marketing tools. The results included increased efficiency and transparency from initial contact to closing a deal, time savings through automated follow-ups and brochure dispatch, and a solid foundation for decision-making based on improved reporting.

Stolz Aufrolltechnik

Robert Stolz

Managing Director