Case Study: SOMIC streamlines sales data management with CAS Software’s CAS genesisWorld

SOMIC - Customer Case Study

SOMIC, a manufacturer of packaging machines for the food and pharmaceutical industries, faced challenges in managing its sales data and processes due to rapid growth. Their goal was to centralize data, ensure transparent sales KPIs, and retain critical company knowledge. To address this, they partnered with CAS Software and implemented the CAS genesisWorld CRM solution.

By implementing CAS Software's CRM system, SOMIC centralized its data stock, enabling immediate synchronization and a clear overview of all projects and communications. The solution from CAS Software prevented the loss of information when employees were absent and provided a professional platform for email marketing and detailed business analysis, creating a sound foundation for decision-making.

SOMIC

Martina Paul

Manager Sales Support