Case Study: seleon improves CRM transparency and sales efficiency with CAS genesisWorld from CAS Software

seleon - Customer Case Study

seleon GmbH, an engineering service provider in the medical technology sector, required a CRM system to improve data consistency, centralize its customer information, and enhance sales processes including telephone acquisitions and opportunity management. To address this challenge, seleon implemented the CAS genesisWorld Premium Edition from CAS Software.

The solution provided by CAS Software delivered a centralized digital repository for all customer and project data, dramatically improving information transparency and accessibility for seleon's employees. The results included significantly shorter communication lines, quicker data retrieval, efficient follow-up calls, and seamless mobile access to information for customer visits and trade fairs, enabling the company to react more quickly and make sounder decisions.

seleon

Fabiola Hartung-Linz

Sales Coordinator & Marketing Manager