CAS Software
266 Case Studies
A CAS Software Case Study
The customer, KOSTAL Solar Electric GmbH, was seeking a CRM solution that extended beyond standard sales functions. Their challenge was to establish optimized processes across their entire value chain, integrate with their existing SAP ERP system, and provide analytical tools for measuring customer satisfaction and managing training courses internationally. They partnered with CAS Software AG to implement its powerful CAS genesisWorld platform.
The solution from CAS Software AG centralized customer data, enabling competent and rapid customer care across all workstations, even mobile ones, throughout Europe. This implementation increased customer satisfaction and provided intelligent analysis for targeted sales measures. The system also facilitated a qualified knowledge transfer across international borders, meeting the customer's goal for a comprehensive, enterprise-wide CRM tool.
Fabiana Barros da Silva
Head of Sales Support