CAS Software
266 Case Studies
A CAS Software Case Study
Hanns-Seidel-Stiftung, a foundation focused on political education, was challenged by an event management program that was too static and inflexible, failing to meet its comprehensive CRM needs for managing thousands of events, publications, and scholarships. The organization required a professional solution to digitally transform its operations and improve its dialogue with citizens. CAS Software implemented its CAS genesisWorld CRM platform to serve as a central system for these processes.
The solution from CAS Software integrated various third-party systems and automated administrative tasks, which freed up more time for citizen engagement. The foundation now efficiently manages all event organization from planning to billing on a single platform, utilizes targeted communications, and maintains high-quality central data. This has laid the foundation for Hanns-Seidel-Stiftung's digital transformation and significantly streamlined its operations.
Maximilian Rückert
Head of Unit Digitalization, Artificial Intelligence and CRM Officer