Case Study: Günther Zierath achieves better sales coordination and customer service with CAS genesisWorld from CAS Software

Günther Zierath - Customer Case Study

Günther Zierath GmbH, a manufacturer of lighted mirrors with about 40 employees, sought to improve its sales process control and field staff efficiency. The company required mobile access to customer data, easy report creation, and a secure system to eliminate duplicate data maintenance and enhance cooperation between office and field staff. They partnered with CAS Software and implemented the CAS genesisWorld Premium solution with mobile apps to address these challenges.

CAS Software provided its flexible and mobile CAS genesisWorld platform, which included modules for forms, reporting, and surveys. The solution gave field staff immediate access to comprehensive customer information on the road, enabling better preparation for meetings and quicker response times. According to Managing Director Günther Zierath, the implementation made cooperation between office and field staff significantly easier, allowing for better coordinated appointments and the delivery of the best possible customer service.

Günther Zierath

Günther Zierath

Managing Director