Case Study: Egger Getränke achieves streamlined customer and sales management with CAS genesisWorld from CAS Software

Egger Getränke - Customer Case Study

Egger Getränke, a leading Austrian beverage supplier, faced the challenge of managing its customer and sales data through inefficient, isolated systems and unstructured Excel files. To centralize this information and improve its sales processes, the company selected CAS Software and implemented its CAS genesisWorld CRM solution.

The solution provided by CAS Software delivered a well-structured system for managing contacts, appointments, and sales activities. Key results included automated processes that saved the field sales team significant time, ensured company knowledge was retained, and provided a 360-degree customer view with ERP integration. This led to rapid employee acceptance and significantly improved workflows for the entire organization.

Egger Getränke

Günter Piller

Project Manager Organization/IT