Case Study: DELO achieves global access and streamlined CRM integration with CAS genesisWorld from CAS Software

DELO - Customer Case Study

DELO, a manufacturer of industrial adhesives, sought a new CRM solution to replace its existing system. Their challenge involved needing a platform that was user-friendly, scalable, and could integrate with their ERP and DMS systems across multiple facilities while providing mobile access for sales representatives. This led them to select the CAS genesisWorld solution from vendor CAS Software.

Implemented by CAS Software, the solution provided comprehensive contact management, workflow optimization, and deep integration with DELO's existing Infor ERP and d.3 DMS. The results included the establishment of interdivisional workflows, global access to data, and fast, reliable analysis capabilities. CAS Software's system delivered complex querying options and clear reporting, enabling more focused customer handling and process management for DELO.

DELO

Christian Walther

Head of Sales