Case Study: Bermüller & Co. GmbH improves sales and back-office collaboration with CAS genesisWorld by CAS Software

Bermüller & Co. GmbH - Customer Case Study

Bermüller & Co. GmbH, a specialist for modern building products, faced challenges with internal communications and process transparency between its sales and back office teams. They partnered with CAS Software to implement the CAS genesisWorld CRM solution with the goal of mapping core processes and improving integration with their existing ERP system.

CAS Software provided a highly integrated CRM solution that centralized all customer information, enabling an automatic flow of data. This gave sales representatives mobile access to a 360-degree customer overview, synchronized calendars, and ensured consistent data quality between systems. As a result, Bermüller & Co. GmbH significantly improved internal cooperation, reduced communication losses, and enhanced their customer service.

Bermüller & Co. GmbH

Stefan Bermüller

Managing Director