Case Study: Aqua free GmbH achieves a 360° customer view and streamlined CRM processes with CAS genesisWorld and itdesign

Aqua free GmbH - Customer Case Study

Aqua free GmbH, an internationally operating medical technology company, required a solution to replace its Excel and local data capture systems. Their challenge was to create a central, multilingual repository for all customer communications and interactions to improve sales work and trade fair controlling. They turned to CAS Software and implemented the CAS genesisWorld Premium Edition to meet these needs.

CAS Software provided its itd SaaS solution, which delivered a seamless mobile CRM platform for all employees. The implementation gave Aqua free a networked 360-degree view of customer relationships, enabling targeted email campaigns and semi-automation. This resulted in a significant reduction in organizational effort, provided a well-founded basis for decision-making, and optimized contact strategies across their international locations.

Aqua free GmbH

Florian Dibbern

Managing Director