Case Study: Wyndham Vacation Rentals boosts awareness and engagement with Carusele

Wyndham Vacation Rentals - Customer Case Study

Wyndham Vacation Rentals wanted to build awareness around the luxury and low-stress convenience of its vacation rental properties, while also sparking conversations about how it compares to competitors. To support that goal, the company worked with Carusele on a social and influencer-driven campaign centered on family vacation experiences.

Carusele partnered with social influencers to create real-time content at Wyndham rental properties, along with blog posts and social sharing that were amplified across networks and targeted to Wyndham’s custom Facebook audience. The campaign delivered 8.9 million impressions, beating goal by 181%, produced 127 pieces of unique content, exceeding the target by 323%, and generated a 3x better engagement rate than other travel-related campaigns.

Wyndham Vacation Rentals