Case Study: HOMER boosts free trial conversions with Carusele

HOMER - Customer Case Study

HOMER worked with Carusele to help drive demand for its paid app and generate new trials. The campaign focused on increasing traffic and interest in HOMER’s free trial offer through social/content promotion.

Carusele optimized the campaign by identifying a message that performed better and building it into boosted content. As a result, the team more than doubled the promised clicks to the free trial page and increased conversion rates by 50%, giving HOMER more trials and a creative angle for future influencer and owned-channel marketing.

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