Case Study: Glow vitamins by Nature Made boosts brand awareness and retailer mentions with Carusele

Glow vitamins by Nature Made - Customer Case Study

Glow vitamins by Nature Made wanted to build awareness for Glow vitamins at Walgreens while strengthening the credibility of its beauty equity and ceramides message. Carusele partnered with the brand on this challenge, using influencer marketing to help introduce the product to the right audience.

Carusele hand-selected 12 influencers who aligned with the campaign goals and had them try Glow for 30 days, then share their experiences, skin regimens, and anti-aging tips across blogs and social channels. The campaign delivered a 55.3% increase in brand and retailer mentions, helping boost visibility and conversation for Glow vitamins by Nature Made.

Glow vitamins by Nature Made