Case Study: LaPlaya Beach & Golf Resort achieves 318X ROI with CartStack's RezRecover

LaPlaya Beach & Golf Resort - Customer Case Study

LaPlaya Beach & Golf Resort, an award-winning oceanfront property, sought to recover revenue lost from potential guests abandoning their online bookings. To address this challenge, the resort implemented the RezRecover service alongside its Synxis booking engine with the vendor CartStack.

By deploying CartStack's solution, the property automatically engaged visitors who abandoned their booking process. This strategy delivered impressive results, including an 18.2% conversion rate and $47,531 in recovered revenue during a one-month period. The campaign also achieved a remarkable 78.8% email open rate. This performance contributed to an overall 318X return on investment, demonstrating the significant impact of CartStack's service.

LaPlaya Beach & Golf Resort