Case Study: Sanitas achieves smarter, more profitable site expansion with CARTO

Smart Site Planning for the Healthcare Industry With Location Intelligence

Sanitas, part of Bupa and based in Spain, runs hospitals, specialty medical facilities, wellness centers and dental clinics and recently expanded into nursing home management while nearly doubling its client base. To sustain this growth it needed clear, demographic-driven location intelligence to identify profitable sites, understand local healthcare needs, and ensure consistent service delivery across a large territory.

Sanitas implemented CARTO’s intuitive location-intelligence platform to run market studies, select sites, and generate sales and client-demographic reports. The result was faster, more accurate decision-making: several unprofitable sites were avoided, high-potential locations were prioritized, underperforming teams were identified, and reporting and site-planning processes became significantly quicker and more effective.

Sanitas