Case Study: delivery.com achieves spatially optimized US operations with CARTO

How Delivery.com leverage CARTO to spatially optimize their operations in the US

delivery.com, which operates in over 1,800 cities, wanted a better way to understand regional consumer trends and seasonal changes across its restaurant delivery business. Before partnering with CARTO, the company had little spatial data analysis in place, making it difficult to see how location affected sales, marketing, and expansion.

Using CARTO’s spatial data analysis and visualization tools, delivery.com was able to group and analyze its data by geography, compare expansion progress, and better target marketing by city. CARTO helped the company visualize nationwide growth and compare performance after an acquisition, giving delivery.com a clearer view of where and how its business was changing across the US.

delivery.com

Lindsay Hirschhorn

Data & Business Intelligence Lead