Case Study: Goiko achieves data-driven international site selection with CARTO

GOIKO expands across Europe with CARTO using 12,000+ datasets

The Spanish gourmet-burger restaurant chain GOIKO faced challenges in its European expansion, as it lacked the data-driven insights needed for site selection in new markets like Italy, France, and Germany. To minimize risk, GOIKO turned to CARTO for its Location Intelligence platform, CARTO for Site Selection.

CARTO provided an off-the-shelf solution with access to extensive global datasets and expert support. This enabled GOIKO to analyze demographics, model new location performance, and predict revenue. Using CARTO's solution helped reduce expansion risk and supported more profitable decisions as GOIKO works to increase its branch coverage across Europe.

GOIKO