Carta
82 Case Studies
A Carta Case Study
PandaDoc, a San Francisco–based startup that creates quotes, proposals and contracts, struggled with administrative friction around equity—frequent employee questions after grants, manual lawyer-drafted templates, time-consuming e-signature workflows for board approvals, and the risk of compensation errors. To address this, PandaDoc turned to Carta to manage their equity, give employees an easy way to track and exercise options, and streamline board consents.
By adopting Carta’s equity management and board consents tools, PandaDoc implemented template-driven workflows (built with in-house counsel) that allow drafting of option grants, obtaining board approval directly in Carta, and having grants go live upon approval. Carta’s solution reduced employee inquiries, shortened approval cycles, cut administrative time in board meetings, and lowered error risk—resulting in faster grant approvals and a smoother employee experience.
Richard Bray
Vice President, Finance and Operations