Case Study: Port Solent smashes footfall records with Carswell Gould

Port Solent smashes footfall records with Carswell Gould, drawing over 21,000 visitors

Carswell Gould worked with Port Solent, a destination marina, to raise its profile with the local population and increase overall visitor numbers. The challenge was to help people rediscover the venue and its selection of bars, restaurants, and boutique shops.

The solution from Carswell Gould was an integrated marketing and PR campaign to promote a new Comic-Con event. This multichannel approach utilized PR, social media, radio advertising, and geo-targeted mobile ads. The event was a huge success, smashing expectations with a record-breaking single-day footfall of over 21,000 visitors.

Port Solent