Case Study: ABP boosts the Port of Southampton’s media visibility and reputation with Carswell Gould

ABP achieves 100% media take-up with Carswell Gould

The customer, ABP, operates the Port of Southampton, a major UK trade hub. Their challenge was to effectively communicate the port's significant activities and economic contributions to the media and the public. To meet this need, they engaged the vendor Carswell Gould for comprehensive PR and communications support.

Carswell Gould implemented a full-spectrum solution including media relations, press releases, event management, and design services. The results were outstanding, achieving a 100% media take-up rate on all press releases and securing a monthly double-page feature in a major local publication. Carswell Gould also delivered 64 projects, produced commemorative materials, and provided social media training, significantly boosting the port's visibility and telling its story effectively.

ABP