Case Study: House Full of Cash achieves consistent six-figure annual closings with Carrot

Steve Londeau Shares His 6 Biggest REI Marketing Secrets

House Full of Cash, led by Steve Londeau, was struggling with poor lead generation from a custom WordPress site—just four leads over two years and no closed deals—until they switched to Carrot’s website platform and marketing packages. Concerned at first about cost and templated design, Steve ultimately signed up for Carrot’s Advanced Marketer plan (using templates like Hemlock and Content Pro resources) to improve conversion and credibility.

Carrot delivered a high-converting, SEO-ready site plus ongoing content and tracking tools that Steve combined with direct mail and Facebook retargeting. The result: an immediate uptick in quality leads, consistent six-figure revenue driven by the website each year, and a business doing 40–60 deals annually with roughly $13–$14K profit per deal (about $2K acquisition cost). Steve says Carrot pays for itself roughly 10x and helped him reach #1 rankings on key search terms while fueling substantial organic and referral traffic.

House Full of Cash

Steve Londeau

Steve Buys Houses Fast