Case Study: Boxpark Liverpool launches successfully with Carousel PR

Boxpark Liverpool generates 1.31bn reach with Carousel PR

The customer, Boxpark Liverpool, faced the challenge of successfully launching its first site outside of London. It required comprehensive PR support for its initial announcements, stakeholder engagement, and a launch event. The vendor, Carousel PR, was appointed to manage these communications.

Carousel PR introduced the Boxpark team to key city stakeholders and ran a hardworking press office, issuing releases for every phase of the launch. The vendor also organized a VIP launch night for over 500 guests. This solution delivered widespread media coverage, resulting in 357 total pieces of coverage and a massive total reach of 1.31 billion, generating huge awareness for the Boxpark Liverpool brand.

Boxpark Liverpool