Carousel Marketing
14 Case Studies
A Carousel Marketing Case Study
The customer, Beorma Quarter, a major new mixed-use development in Birmingham, required comprehensive marketing support to promote its premium office and residential spaces. The challenge was to create a marketing presence with significant impact that highlighted the development's communal feel, ESG benefits, and high-quality features. They engaged the vendor, Carousel Marketing, to reimagine their existing materials and expand their digital presence.
Carousel Marketing developed a multi-stage website with interactive features like floorplans and high-quality imagery, creating an informative digital hub. The solution expanded to include managing social media, CRM, PR activity, and finalizing brand guidelines. This resulted in 3,747 website visits, 73 brochure downloads, 1,195 active contacts, and a 22.2% email engagement rate, successfully growing the brand's presence and unifying its voice.