Case Study: Mississippi Watershed Management Organization engages visitors with interactive digital signage from Carousel Digital Signage

Mississippi Watershed Project Watershed organization benefits from interactive signage from Carousel

The Mississippi Watershed Management Organization (MWMO) sought to modernize its educational and communication initiatives, moving away from static printed materials like posters and flyers. Their challenge was to create a more engaging, dynamic, and easily updatable way to inform visitors, students, and staff. They selected the Carousel Digital Signage software from vendor Tightrope Media Systems to address this need.

Carousel implemented a network featuring three interactive kiosks and three static monitors. The solution included custom templates that maintained the MWMO's branding and displayed a mix of informative text, images, video, Twitter feeds, and real-time weather. The interactive kiosks allowed visitors to explore project details by clicking on on-screen pins. The results included increased visitor engagement and dwell times, along with improved internal communication ensuring all staff were up to speed on events. The vendor, Carousel Digital Signage, provided a reliable system that successfully replaced outdated printed materials.

Mississippi Watershed Management Organization

Michele Ross

Professional Training and Community Learning Specialist