Case Study: Planet Fitness boosts applicants and streamlines hiring with CareerPlug

Planet Fitness gets 5x more applicants with CareerPlug

Planet Fitness, a major fitness franchise with over 900 locations, faced challenges with an outdated and inefficient hiring process. Their generic application deterred candidates and created a cumbersome resume database for club managers. Additionally, their corporate headquarters needed to attract talent to relocate to New Hampshire. The company partnered with CareerPlug to address these issues.

CareerPlug implemented a custom careers page for the corporate office to showcase the location and built a streamlined, mobile-friendly application process. Using CareerPlug's intuitive hiring software, participating clubs saw an immediate and dramatic increase in applicants. In the first month, these clubs received five times more applicants than the previous month. This success led Planet Fitness to roll out CareerPlug's solution across its franchise network, supporting their rapid expansion with a significantly improved applicant flow.

Planet Fitness