Case Study: Chick-fil-A achieves a 2-3x larger applicant pool and faster, higher-quality hires with CareerPlug

Chick-fil-A - Customer Case Study

Rally DeLeon, operator of Chick-fil-A North Hills since 2000, wanted to move beyond relying on walk-ins, referrals, “Now Hiring” signs and open interviews. He needed a more consistent hiring process that would cast a wider net, find quality applicants faster, and ensure new hires would be strong brand ambassadors for Chick-fil-A’s customer-focused culture.

CareerPlug built a customized careers page and centralized applicant-tracking system with prescreen questions, personality and aptitude assessments, and a fast-track feature for top candidates. The result: a 2–3x larger applicant reach (over 325 applicants in one month), more consistent hiring decisions, and the ability to scale while improving hire quality and cultural fit.

Chick-fil-A

Rally DeLeon

Operator