Case Study: VistaPrint achieves seven-figure incremental revenue growth with Cardlytics

VistaPrint drives 200% iROAS with Cardlytics

VistaPrint, a global ecommerce brand, engaged Cardlytics to pilot a cash-back offer program. Their challenge was to support their new customer acquisition marketing strategies by identifying high-value targets and driving long-term value from net new customers.

Cardlytics implemented a strategy using its full view into customer spending to identify new targets and customers at risk of churn. The solution delivered a 200% incremental return on ad spend and acquired over 20,000 net new customers while reactivating 10,000 lapsed customers, leading VistaPrint to adopt an always-on partnership with Cardlytics.

VistaPrint