Case Study: National Sporting Goods Retailer achieves 5:1 iROAS with Cardlytics

National Sporting Goods Retailer - Customer Case Study

Cardlytics partnered with a national sporting goods retailer whose primary challenges were to drive seasonal revenue, increase its market share within its category, and acquire new customers while also engaging its existing ones. The retailer needed a powerful marketing solution to achieve these goals.

The solution from Cardlytics involved launching campaigns timed to key seasonal shopping events. They utilized a targeting strategy to identify category shoppers and engage them with custom messaging. This approach delivered exceptional results, achieving a 5-to-1 return on ad spend (iROAS), which led a representative from the retailer to state that Cardlytics is the only program providing this level of lift.