Case Study: OrthoAtlanta achieves 91% Traffic Growth and 1,300 Monthly Leads with Cardinal Digital Marketing

A Cardinal Digital Marketing Case Study

Preview of the OrthoAtlanta Case Study

How We Helped the Region’s 3rd Largest Orthopedic Surgeons’ Group Reach Their Peak Performance

OrthoAtlanta, one of the region’s largest orthopedic surgeons’ groups, needed help improving its digital presence. Cardinal Digital Marketing found that the practice had no social media presence, had not used paid advertising, and was not ranking well for key Atlanta orthopedic search terms.

Cardinal Digital Marketing built a more comprehensive marketing strategy that combined organic SEO, local search, link building, and PPC advertising. The campaign lifted web traffic by 91.06%, increased monthly visits from 3,909 to 7,457, generated 1,300 additional qualified leads per month, and helped OrthoAtlanta reach the top 3 rankings for all targeted market keywords while lowering average PPC costs by 40% versus competitors.


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