Case Study: Sage Dental achieves 75% patient volume growth with Cardinal Digital Marketing

How a Top Dental Provider Increased Total Patient Volume 75% Without Taking a Big Budget Hit

Sage Dental partnered with Cardinal Digital Marketing in 2018 to take its digital advertising strategy to the next level. The challenge was to drive a high volume of qualified new patient leads and convert them into appointments through search, display, and social advertising without significantly increasing marketing spend.

Cardinal Digital Marketing built an integrated full-funnel strategy using targeted PPC, social, and display campaigns, plus conversion-optimized landing pages and real-time bidding improvements. The result was a 75% increase in total patient volume with only a 10% budget increase, a 62% drop in PPC cost per acquisition, a 37% reduction in overall CPA since launching the full digital strategy, and 35,000 new patients in 2019 alone.

Sage Dental