Case Study: UNCLE Credit Union achieves 32% of website traffic from organic search with Cardinal Digital Marketing

How a Credit Union Turned Organic Search Into 32% of Total Website Traffic

UNCLE Credit Union, a California-based credit union serving more than 28,000 members, wanted to improve organic traffic, website engagement, and conversions in a highly competitive local search environment. They partnered with Cardinal Digital Marketing for SEO support to help more searchers find the right information through Google and other search engines.

Cardinal Digital Marketing performed a full website audit and optimized UNCLE Credit Union’s site for page speed, mobile, and SEO, while improving site structure, usability, URLs, navigation, and content through refreshed landing pages and blog posts. As a result, 32% of all website traffic now comes from organic search, organic visits grew 1.6% month over month, and time on site increased 38% for Bing visitors, with a 3.8% increase for Google visitors.

UNCLE Credit Union