Case Study: Cox Media Group drives SEO growth for clients with Cardinal Digital Marketing

Cox Media Group - Customer Case Study

Cardinal Digital Marketing partnered with Cox Media Group, a major digital media company serving clients across more than 20 media markets, to help manage and grow more than 50 local business accounts in a wide range of industries. The challenge was delivering effective digital marketing and SEO support for very different businesses, including one client, Stahl Plumbing, Heating & Air Conditioning, that had been impacted by a Google penalty and needed to recover its organic visibility.

Cardinal Digital Marketing built customized, full-service campaigns that included SEO, content creation, backlinks, press releases, social media management, paid social, and monthly infographics. For Stahl, Cardinal implemented on-page optimization, directory listings, backlink rebuilding, a link detox, 301 redirects, and a strategic URL change to stahlplumbingpittsburgh.com. The results included organic sessions rising from 239 to 502 year over year, an aggregate gain of 299 keyword positions, and top-page rankings for terms like “Pittsburgh plumber,” helping Cox Media Group’s clients regain and grow search visibility.

Cox Media Group