Case Study: Melting Pot Creations cuts admin time by 50% with Capsule CRM

Capsule helps Melting Pot Creations become more efficient and reduce admin time by 50%

Melting Pot Creations, a rapidly growing content writing agency led by Emma Rundle, needed a better way to manage client information, workload, projects, and admin as the business scaled. Their existing CRM lacked the project functionality and organization they needed, creating inefficiencies and added stress.

Capsule CRM provided a flexible, easy-to-use solution with a sales pipeline, project management, tasks, calendar, and integrations, all without unnecessary complexity. With Capsule, Melting Pot Creations cut admin time by 50%, improved visibility across pipeline and workload, reduced stress, and helped drive year-on-year turnover growth for two consecutive years.

Melting Pot Creations

Emma Rundle

Owner