Case Study: El Dorado County District Attorney boosts social media engagement with Capitol Tech Solutions

El Dorado County District Attorney boosts Facebook engagement 72% with Capitol Tech Solutions

The El Dorado County District Attorney's Office sought to increase public engagement and make their community safer through a better digital presence. Their challenge was a hard-to-find website and limited, inconsistent social media interaction. They partnered with Capitol Tech Solutions to develop a targeted Social Media Marketing (SMM) strategy.

Capitol Tech Solutions implemented a comprehensive plan that included staff training on best practices, the creation of a social media calendar for consistent content, and the development of user-friendly micro-sites. After just four months, the DA's office saw significant results: a 20% increase in Facebook likes, a 72% increase in daily engaged users, and a 57% increase in average daily post reach. The new micro-sites also began driving substantial web traffic, successfully increasing community interaction.

El Dorado County District Attorney