Case Study: M1 Limited improves customer experience with Capgemini’s digital platform

M1 transforms its customer experience for the digital age

M1 Limited, a telecommunications provider in Singapore, sought to remain relevant in a digital environment by delivering a superior customer experience and simplifying its customer journey. To meet this challenge, M1 partnered with Capgemini to develop a new digital platform.

Capgemini created an intuitive website and e-commerce solution built on Sitecore's CMS, which enabled M1 to offer customers easy-to-build plans and a streamlined online purchase process. The results of this collaboration included a significant improvement in website traffic, an increase in sales, and higher customer satisfaction for the online journey. The new platform also established a robust foundation for M1's future digital offerings.

M1 Limited

Mustafa Kapasi

Chief Commercial Officer