Case Study: a largest pharmaceutical company cuts IT costs with Capgemini's WARP rationalization program

Largest Pharmaceutical Companies - Customer Case Study

A large pharmaceutical company based in New Jersey sought to reduce its total cost of ownership by 15% by optimizing a complex application landscape for its marketing, sales, and business intelligence units, which consisted of 270 applications. To meet this challenge, the company engaged Capgemini to leverage its Wide-angle Rationalization Program (WARP).

Capgemini's WARP solution proposed a strategy of application consolidation, retirement, and vendor consolidation, specifically targeting high-cost CRM and BI systems. The implementation resulted in proposed potential savings of $3.568 million. Following this success in Europe, the pharmaceutical company has engaged Capgemini to scale the solution to its Asia Pacific operations and other regions.