Capgemini
705 Case Studies
A Capgemini Case Study
Escola de Actores, a non-profit acting school in Lisbon, was facing deteriorating finances. Capgemini, through its Maecenas social responsibility program, provided consulting services to help the school diversify its offerings and target a new market segment: corporate clients.
Capgemini Consulting assisted Escola de Actores by developing a business plan, a marketing strategy, and a structured commercial approach to win corporate business. The results included projected revenue and operational margin increases of 40% and 48% respectively, enabling the school to improve its financial situation and hire new employees.
Patrícia Vasconcelos
Managing Director