Case Study: a chiropractor in Boston, MA achieves 130+ leads in 2 weeks with CANZ Marketing's Facebook Ads and Email Follow-Up

a chiropractor client in Boston, MA generates 130+ leads in 2 weeks with CANZ Marketing

CANZ Marketing provided services for a chiropractor client in Boston. The client faced the challenge of not having a reliable pipeline to generate new patient leads, which was negatively impacting revenue. They needed an effective marketing solution without the time or budget for extensive strategy testing.

The solution implemented by CANZ Marketing was a straightforward funnel focused on Facebook ads for lead generation, combined with a five-part email nurture sequence. This approach resulted in over 130 leads in the first two weeks, with a cost per lead of $2.15. The chiropractor client successfully converted 47% of these leads into paying customers, leading to a six-month extension of their agreement with CANZ Marketing.