Case Study: Ausbiz achieves rapid audience growth with Canva

Ausbiz grows livestreaming audience to 45,000 in less than 2 years with Canva

Ausbiz, an Australian financial news startup, faced the challenge of producing a high volume of broadcast-quality visual content for multiple platforms with a small, lean team. Without dedicated designers or technical experts, they needed efficient and powerful tools to compete with major broadcasters and maintain a constant, fast-paced news cycle. They turned to the vendor Canva and its Teams product to solve this.

Canva provided the solution by enabling the entire team to quickly create on-brand graphics, access a library of high-quality images, and use pre-designed templates for consistency. The platform's features, like Magic Resize, ensured their visuals were optimized for every device from TV to mobile. As a result, Ausbiz grew its livestreaming audience to over 45,000 subscribers in less than two years, rivaling the output of larger organizations while allowing the team to focus on reporting news.

Ausbiz