Case Study: SmoothSkin accelerates global distributor launches with Canto

SmoothSkin launches into 50+ markets with Canto

SmoothSkin, the light-based beauty technology brand under CyDen, faced a challenge in efficiently supplying marketing assets to its global network of distributors. Their previous methods using cloud storage like Google Drive and SharePoint were unprofessional, difficult for partners to navigate, and provided no visibility into usage. They sought a professional digital asset management (DAM) solution from a vendor like Canto to streamline channel communications and support international growth.

By implementing Canto DAM and its customizable Portals, SmoothSkin provided each distributor with a branded, easy-to-use hub for launching products, containing tailored assets, pricing, and campaign materials. The Canto solution gave the team control over asset distribution and valuable usage insights. This enabled faster, more professional launches into new global markets, strengthened distributor relationships, and created a scalable system for supporting an expanding partner network.

SmoothSkin