Case Study: Party Reflections achieves centralized asset management and streamlined digital and social media marketing with Canto

Party Reflections levels up digital and social media marketing with Canto

Party Reflections, a full-service event rental and production company, needed a better way to manage its large library of event photography and brand assets to support digital and social media marketing. Photos were scattered across Dropbox and other sources, making it hard to maintain a consistent, on‑brand presence, so the team evaluated options and chose Canto as their centralized digital asset management solution for its balance of functionality and value.

Canto centralized Party Reflections’ event photos, product images and metadata, enabling keyword search, contributor tagging and easy repurposing for web, social and sales use. As a result, marketing and sales can quickly pull the right assets, streamline social curation, strengthen B2B relationships through proper attribution, and maintain a cohesive brand—delivering measurable time savings and greater team agility thanks to Canto.

Party Reflections

Maurisa Beaver

Chief Culture Officer