Case Study: Oceaneering International achieves on-demand access for its global sales team with Canto

Oceaneering achieves on-demand access for their global sales team with Canto

Oceaneering International, a global provider of applied technology solutions, faced a major challenge: its Global Marketing and Communications team needed to equip sales and engineering with up-to-date digital marketing and sales collateral while avoiding asset loss and reducing time-consuming bottlenecks. After evaluating several options, Oceaneering International selected Canto as its digital asset management (DAM) solution to centralize, secure, and make critical assets discoverable company-wide.

Canto was implemented as a centralized, globally accessible hub for presentations, high-resolution and rendered images, videos, and educational content, streamlining requests and enabling on-demand access for sales reps. The result was measurable time and cost savings—marketing reported dramatically faster workflows (one user described doing “a day’s work in two hours”)—reduced bottlenecks, improved sales effectiveness, and a smoother buyer experience thanks to Canto.

Oceaneering International

Omeid Rahimian

Project Manager