Case Study: Kodiak Cakes achieves centralized digital asset management and faster creative workflows with Canto

Kodiak Cakes uses Canto to accelerate content sharing to internal marketing team and external partners

Kodiak Cakes, a rapidly growing retail food brand, needed a way to centralize and control creative assets after moving photography and production in-house; files had been scattered across external agencies’ DAMs and internal tools like Dropbox, which made search, sharing and fast turnarounds difficult. Creative Director Brett Miller selected Canto as their digital asset management solution for its clean interface, robust global search and easy sharing capabilities.

Using Canto as a single home for in-process and final assets — plus the Canto Connector for Adobe Creative Cloud — Kodiak Cakes streamlined workflows, gave retail agencies direct access to approved imagery, and reduced time spent hunting for files. As a result, teams work quicker, campaigns are populated with the right visuals, prepared food and lifestyle imagery is ready within two to three weeks of launch, and Canto has measurably cut asset-management time while helping get the brand’s story in front of more customers.

Kodiak Cakes

Brett Miller

Vice President of Creative