Case Study: Inspirits Premium Drinks expedites asset requests with Canto

Inspirits Premium Drinks expedites asset requests and centralizes 50+ brands with Canto

Inspirits Premium Drinks, a Netherlands-based distributor of spirits, partnered with La Martiniquaise Benelux and faced a challenge in sharing branded materials between their separate marketing teams. Their assets were stored in disconnected locations, making it impossible for each team to access the other's content. To solve this, they implemented Canto DAM from vendor Canto to create a centralized digital asset library.

The solution involved using Canto to organize all brand assets with a clear folder and metadata structure. This allowed both internal teams and external partners to find and download approved content on-demand via Canto Portals, eliminating constant asset requests. As a result, the teams saved significant time and resources, which were redirected toward their primary goal of increasing brand awareness across Belgium and the Netherlands. Vendor Canto provided the system that made this streamlined access possible.

Inspirits Premium Drinks