Canto
108 Case Studies
A Canto Case Study
Bumkins, a family-products retailer known for waterproof bibs, silicone dishware and cloth diapers, struggled with scattered assets across servers, Dropbox and tribal knowledge, which made finding and sharing photos slow and labor-intensive. Seeking a digital asset management solution, the team chose Canto to provide a single, visual repository and easier self-serve access for retailers and internal users.
Canto implemented an intuitive DAM with visual previews, robust tagging (including SKU and pattern codes), and public portals so licensees, distributors and retailers can access imagery on demand. The Canto solution organized Bumkins’ library, enabled quick searches (even by specific props like “strawberries”) and has virtually eliminated image requests, cutting out middlemen and streamlining the team’s workflow.
Leyna Segal
Photo Editor