Case Study: Shorelight improves student engagement and agency partner growth with Cantina

Shorelight builds a better student experience with Cantina

Shorelight, a company that helps international students study at top US universities, faced a challenge in scaling its student and agency partner engagement to ensure continued growth. Their internal processes had not kept pace with their rapid expansion, leading to fragmented communication and a disjointed experience for students. Shorelight collaborated with the vendor Cantina to address this strategic challenge.

Cantina conducted research and provided recommendations to reorganize Shorelight for better engagement. The solution included implementing a concierge service model to unify siloed teams, designing new engagement points like offline-to-online webinars, and creating a more robust digital experience for agency partners. As a direct result of Cantina's work, Shorelight is actively changing its corporate strategy and has launched three key projects to deliver a more cohesive and powerful student experience, positioning the company for continued growth.

Shorelight